How now brown cow... (how to make your words sell)

My grammar sucks and my spelling does too.

You won't find me saying 'how now brown cow' to practice my elocution.

Because it really doesn't matter to me, even as a product creator.  I'd much rather write like I speak and do my best to keep in-touch with my subscribers.

Information is what I'm providing.  Information.

I want to provide tips you can use, lessons you can apply and if I make the odd mistake along the way... oh well.

The only exception to the rule is when it comes to being active vs. being passive.

When it comes to the written word you have to be active.

Use shorter, punchier sentences and tell people what to do -- provided it's in their best interest of course.

Do this in your emails, on your blog and definitely in your sales copy.

Write with total confidence and authority.  Don't be apologetic, wishy washy or unsure.  

Educate and inform.

It's why you'll see $758.60 shameless bribes to get you to part with your hard earned cash.  It's not desperation... it's absolute confidence.

[insert terry dean affiliate link]

It's why listening to one, just one mentor -- and sticking to one system -- is so much more powerful and much more lucrative than following a dozen bright shiny objects.

They pull you apart, muddy the water and confuse you so much, you sit down and have NO idea what to work on.

It's why I like this guy:

[insert terry dean affiliate link]

No brainer,

[insert your name]

P.S.  Scroll back up, click on the link and see for yourself that a single mentor isn't just better, it's cheaper than buying a crap load of information overload every month.

















































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